parallel–Processing®
guiding design brands to uncover their unique creative dna
Lisbon ←→ worldwide
Selected Work
With a keen interest in designing for a design-minded audience, I have developed significant expertise in addressing many of the communication challenges specific to these industries.
Capabilities
It's more about what you stand for than how you look.
A strong visual identity is more than aesthetic — it’s a strategic tool. Whether you're a design studio or a product manufacturer, it helps define your positioning, build recognition, and convey professionalism. A well-crafted identity system brings clarity to your offer and consistency to your communication — making you easier to trust, remember, and choose.
→ COMMUNICATION STRATEGY
→ LOGOTYPE DESIGN
→ VISUAL SYSTEMS
→ IDENTITY GUIDELINES
→ NAMING & TAGLINE DEVELOPMENT
→ TONE OF VOICE DEFINITION
→ PACKAGING & LABEL SYSTEMS, ETC.
Being left outside is not an option. Digital means endless possibilities.
Whether you're creating spaces or products, a strong digital presence is essential. Your website isn’t just a portfolio or catalog — it’s where your brand lives. It builds visibility, generates leads, and reinforces your value. In today’s world, being digitally clear, compelling, and accessible is what keeps you relevant—and competitive.
→ DIGITAL STRATEGY & INFORMATION ARCHITECTURE
→ UX/UI DESIGN
→ RESPONSIVE WEB DEVELOPMENT
→ INTERACTIVE PRODUCT SHOWCASES OR PORTFOLIOS
→ CONTENT STRATEGY & COPYWRITING
→ SEO & ANALYTICS INTEGRATION
→ E-COMMERCE OR SPECIFICATION TOOLS (FOR PRODUCT BRANDS)
→ NEWSLETTER SYSTEMS & CRM INTEGRATION
→ SOCIAL MEDIA TEMPLATES & TOOLKITS
Knowing where you are is as much important as where you want to go.
Signage and wayfinding are vital for navigating space, but they also shape how people experience it. When done well, they reduce confusion, enhance usability, and express the brand’s presence within the environment. From offices to retail spaces to public infrastructure, thoughtful wayfinding brings clarity, cohesion, and care — turning orientation into brand experience.
→ WAYFINDING STRATEGY & USER JOURNEY MAPPING
→ SIGNAGE SYSTEMS DESIGN
→ TYPOGRAPHIC & ICONOGRAPHIC SYSTEMS
→ MATERIAL & PLACEMENT SPECIFICATION
→ REGULATORY & ACCESSIBILITY COMPLIANCE
→ DIGITAL WAYFINDING (TOUCHSCREENS, MOBILE INTEGRATION), ETC.
Enhancing the connection between people and places.
Environmental graphics add meaning to space. More than decoration, they tell stories, express values, and deepen emotional connection. For studios and product brands alike, they offer a way to activate environments by transforming walls, surfaces, and transitions into immersive brand touchpoints that enrich the user experience and build lasting impressions.
→ SPATIAL STORYTELLING CONCEPTS
→ BRANDED GRAPHIC INTERVENTIONS
→ WALL GRAPHICS, SUPERGRAPHICS & MURALS
→ TYPOGRAPHIC & PICTOGRAPHIC INSTALLATIONS
→ INTERPRETIVE & EDUCATIONAL GRAPHICS, ETC.
Not everything complex should look complicated.
When data, systems, or strategies become too complex to explain with words alone, information design steps in. Through infographics, data visualizations, and maps, businesses can turn technical content into compelling visual stories — making their offer clearer, more persuasive, and easier to share across channels and audiences.
→ INFOGRAPHICS FOR PRINT, WEB, OR PRESENTATIONS
→ DATA VISUALIZATIONS
→ GEOGRAPHIC OR CONTEXTUAL MAPS
→ DIAGRAMS OF SYSTEMS OR PROCESSES
→ TIMELINE VISUALS
→ RESEARCH-TO-VISUAL TRANSLATION
→ INTERACTIVE OR MOTION-BASED VERSIONS (IF DIGITAL), ETC.
A simplified depiction with focus on specific features.
Technical illustration simplifies complex design concepts into clear, focused visuals. From floor plans to isometric views, these illustrations highlight key features and relationships, enhancing communication, reducing misunderstandings, and facilitating better decision-making. They are invaluable tools for architects, designers, and product manufacturers in conveying design intent, engaging clients, and presenting professional, polished visuals.
→ FLOOR PLANS
→ DIAGRAMS
→ ISOMETRIC ILLUSTRATIONS
→ MASTER PLANS
→ DETAIL DRAWINGS & SECTION VIEWS
→ EXPLODED VIEWS
→ INTERACTIVE OR 3D RENDERED ILLUSTRATIONS, ETC.
It is necessary to give appropriate form to the meaning.
Editorial design transforms complex information into visually engaging, easy-to-digest content. From catalogues and brochures to annual reports and portfolios, it helps communicate a brand’s message clearly and effectively, enhancing readability, strengthening identity, and keeping the audience engaged. Well-designed publications are essential for professional communication and impactful storytelling.
→ CATALOGUES & PRODUCT BROCHURES
→ ANNUAL REPORTS & CORPORATE PUBLICATIONS
→ PORTFOLIOS
→ MAGAZINES & NEWSLETTERS
→ BOOKS
→ PITCH PRESENTATIONS & PROPOSALS
→ EXHIBITION OR EVENT PUBLICATIONS
→ DIGITAL PDFS & INTERACTIVE PRESENTATIONS, ETC.
Lets talk?
Are you looking for a partnership that truly understands your industry, listens to your needs, and offers creative and strategic guidance for your brand?
Parallel–Processing®
Selected Work
With a keen interest in designing for a design-minded audience, I have developed significant expertise in addressing many of the communication challenges specific to these industries.
Capabilities
It's more about what you stand for than how you look.
A strong visual identity is more than aesthetic — it’s a strategic tool. Whether you're a design studio or a product manufacturer, it helps define your positioning, build recognition, and convey professionalism. A well-crafted identity system brings clarity to your offer and consistency to your communication — making you easier to trust, remember, and choose.
Being left outside is not an option. Digital means endless possibilities.
Whether you're creating spaces or products, a strong digital presence is essential. Your website isn’t just a portfolio or catalog — it’s where your brand lives. It builds visibility, generates leads, and reinforces your value. In today’s world, being digitally clear, compelling, and accessible is what keeps you relevant—and competitive.
Knowing where you are is as much important as where you want to go.
Signage and wayfinding are vital for navigating space, but they also shape how people experience it. When done well, they reduce confusion, enhance usability, and express the brand’s presence within the environment. From offices to retail spaces to public infrastructure, thoughtful wayfinding brings clarity, cohesion, and care — turning orientation into brand experience.
Enhancing the connection between people and places.
Environmental graphics add meaning to space. More than decoration, they tell stories, express values, and deepen emotional connection. For studios and product brands alike, they offer a way to activate environments by transforming walls, surfaces, and transitions into immersive brand touchpoints that enrich the user experience and build lasting impressions.
Not everything complex should look complicated.
When data, systems, or strategies become too complex to explain with words alone, information design steps in. Through infographics, data visualizations, and maps, businesses can turn technical content into compelling visual stories — making their offer clearer, more persuasive, and easier to share across channels and audiences.
A simplified depiction with focus on specific features.
Technical illustration simplifies complex design concepts into clear, focused visuals. From floor plans to isometric views, these illustrations highlight key features and relationships, enhancing communication, reducing misunderstandings, and facilitating better decision-making. They are invaluable tools for architects, designers, and product manufacturers in conveying design intent, engaging clients, and presenting professional, polished visuals.
It is necessary to give appropriate form to the meaning.
Editorial design transforms complex information into visually engaging, easy-to-digest content. From catalogues and brochures to annual reports and portfolios, it helps communicate a brand’s message clearly and effectively, enhancing readability, strengthening identity, and keeping the audience engaged. Well-designed publications are essential for professional communication and impactful storytelling.
Lets talk?
Get in touch if you're looking for a partnership that truly understands your industry, listens to your needs, and offers creative and strategic guidance for your brand.